CreatorsList

**Please attach a link to your portfolio along with your resume**

At CURiO, people are the heartbeat of our business. There would be no Thymes or Capri Blue without the collective passion and commitment of our employees. We consistently strive to return the same care that our employees bring to CURiO every day.

As a company that helps consumers enhance life’s big and small moments through fragrance, we are in the business of self-care. And we share that focus on self-care within the company as well. It’s how we balance our AMBITIOUS cornerstone. We work hard to deliver our mission and vision, but we also value taking time to care for ourselves.

We work at CURiO for many reasons, such as our love for our products and our coworkers. Among the many other reasons is CURiO’s welcoming, friendly culture. We are growing quickly, but we are still small enough to know each other’s names and help each other celebrate individual successes.

We pride ourselves on the CREATIVITY of our employees. From the chemists who mix intriguing fragrances and the designers who create stunning vessels to the operations teams who overcome obstacles to get our products to customers both quickly and safely, we celebrate CURiO innovation.

If you are looking for an opportunity to be CONNECTED to those that you work, be COURAGEOUS and apply.

Position Profile:

The Content Creator uses their creative talents to conceptualize and execute compelling and on-brand digital content. They are enthusiastic about creating inspiring materials that drive excitement and engagement in social media for all three of CURiO’s brands. They are committed to remaining up to date on social media trends, platforms, and best practices, and can flex to meet a range of brand voices, styles, and visual personalities. They also use their graphic design skills to bring CURiO’s brands to life through other digital design assignments. They are dedicated to growing and supporting the beloved brands with the high-quality work they produce. The Content Creator works within the Marketing Design team, while collaborating closely with the Digital and Brand teams.

Work Responsibilities:

Content Concept Development

• new concepts that fit within overarching brand and content calendars.
• forth ideas that are innovative, relevant, and on-trend with the goal to maximize consumer engagement.
• research on industry-related and trending topics to inform potential concept ideas.
• relevant tone, style, themes, and brand standards for each of CURiO’s three brands.
• concepts to specific brand audiences.
• ideas, ensuring they meet project brief, brand, or campaign objectives.
• concepts for social-only content, as well as content that will be part of larger campaigns.
• feedback into concepts.
• with creative leadership, as well as Digital and Brand teams, to define deliverables.
• up to date on social media platform function, capabilities, and requirements.

Content Creation

• new content weekly.
• content execution through sketches, scripts, and storyboards.
• on-brand props from existing library; sources new props as needed.
• own sets, seeking guidance and support from Associate Art Director.
• locations best suited for content needs (in-office workspace, at home, on location, etc.)
• new video content in both short-form, UGC (user generated content) style, as well as more refined video style (depending on content objectives and brand-fit requirements).
• and comfortably appears on camera.
• own voiceovers.
• new photo content utilizing company-provided iPhone and/or digital camera.
• existing brand content (photos, videos, copy, design elements) that can be repurposed in new ways or paired with freshly generated pieces.
• execution to each of CURiO’s brands, adhering to visual and brand guidelines.
• graphic design skills to execute own design needs or taps into other graphic design resources.
• ability to identify on-brand typography, color pallets, design elements, and imagery.
• both organic and paid content for Meta, Instagram, TikTok, Amazon, brand websites as well as performance advertising purposes.
• with Digital team to test content and understand performance, applying key learnings to future work.
• behind-the-scenes content at large scale shoots.
• with Brand team members to ensure product, fragrance, and benefits are portrayed accurately.
• that the content is compliant with copyright and regulatory requirements.
• provided copy, product details, and headlines as needed.

Content Editing, Production, Asset Handoff

• video, audio, and images.
• appropriate software to combine assets to create visually elevated content.
• initial draft of content pieces for stakeholder review.
• own work prior to routing drafts, and makes all noted changes noted by reviewers.
• manages own creative execution.
• and saves final files to all required specifications for various platforms.
• asset hand-off process for storing and distributing final files.
• complete file and asset availability to other stakeholders as needed.

Graphic Design

• Adobe Creative Suites to combine design elements and edited photography to create on-brand, visually elevated digital collateral pieces (site modules, image decks, emails, social posts and stories, digital advertisements, etc.).
• strong typography, color, and layout skills while generating effective design deliverables.
• production files to stakeholders for proofing using company-approved proofing software.
• all noted revisions and reviews final files for errors.
• closely with Digital Team counterparts to confirm design work is functional and is executed in digital platforms with excellence.

General Responsibilities:

• CURiO Cornerstones and strives for individual leadership by using cornerstone behaviors in the workplace and in daily decision making.
• all policies and procedures of the company; works cooperatively with all departments, maintaining a positive work atmosphere by acting and communicating in a manner that promotes cooperation with co-workers, supervisors, and managers.
• seeks individual development through taking advantage of opportunities for skill enhancement.
• up to date with the latest best practices, trends, concepts, and regulations in the specific job area.
• time effectively, meet personal goals and work effectively with other members of the team to meet CURiO goals.
• all safety guidelines and polices; makes supervisor/manager immediately aware of any observed safety issue; keeps work area clean, safe, and organized.

Position requires extended work hours as necessary to meet seasonal deadlines. Performs other work as assigned.

Minimum Qualifications:

• Degree, or equivalent years of relevant experience in content creation, film, broadcast, digital design, graphic design, or digital marketing
• Two years of proven content creation experience

Computer and/or software qualifications:

Advanced proficiency in social media platforms and publishing for Meta, Instagram, and TikTok

• Proficiency in multimedia tools and software for content creation, including Adobe Premier, After Effects, Rush, Illustrator, Lightroom, CapCut, Canva, and Keynote
• Proficiency in Adobe Illustrator and Photoshop for graphic design assignments
• level proficiency in content management systems
• level knowledge and exposure to ecommerce platforms, front end web development
• level of proficiency in Microsoft Excel, Microsoft Word, Outlook

Core Competencies:

Sense of curiosity and desire to identify problems worth solving.

• Analytical mindset with interest in understanding what types of content attract various audiences.
• Passion for creating engaging social media content with excellent visual storytelling skills.
• Strong awareness and interest in industry and social media trends
• Ability to fact-check information and ideas and portray information accurately.
• Attention to detail within a creative mind.
• Confidence on camera and in audio recording
• Ability to understand when content, visuals, graphics, images, and idea are on- or off-brand.
• Excellent written and verbal communication skills, with strong proofing capabilities
• Ability to work effectively without oversight.
• Strong organizational and time-management abilities
• to deadlines and comfortable working in a high-energy environment with competing demands
• thinker with strong organizational skills and the ability to prioritize, plan, and execute.
• to proactively and independently problem solve and develop creative solutions when challenges arise.
• High degree of computer literacy and ability to stay current with technology and software education.
• to work cross-functionally and balance competing priorities within the business.
• approach with ability to contribute to workflow and process improvement for better output.

Preferred Qualifications:

• Understanding of SEO best practices
• Knowledge of various analytics platforms
• Understanding of UI/UX design

Travel Requirement: less than 10%

Hybrid Working Environment and Physical Demands:

• office or home office environment: Works at a desk in a well-lit, air-conditioned cubicle/office/home office, with moderate noise levels
• to sit for hours at a time, viewing computer monitor on a constant basis. Some walking and standing relative to interaction with other personnel.
• required to lift and/or move items weighing up to 20 pounds.
• in a facility, occasional exposure to dusty and fragrant conditions, varying temperature levels, work near moving mechanical parts, and high noise environments is possible.